Inspiring 2019
With flavor exploration, category blurring and better-for-you trends expected to continue their hold on the market throughout 2019, consumers can expect to see a variety of exotic fruit, botanical, and new flavor profiles in some of their favorite drinks and snacks.
This year, Synergy Flavors calls out yuzu, lavender, and molasses as the Inspiring Flavors of 2019!
To reveal the trends behind the flavors, download our brochure.
Inspiring Trends 2018 - Side Image
Yuzu
Yuzu
As cultural influences and desire for diverse flavor options increase, US consumers look to global flavors for exploration. This year, consumers look towards Asian-Pacific flavors for new experiences, positioning yuzu, a citrus fruit native to central China and Tibet, in a prime position to innovate beverage, confection and nutrition products in 2019.
Featured Applications
Yuzu Pre-Workout Drink
5% ABV Yuzu Sake Spritzer
Lavender
Lavender
Growing in popularity within local-market coffee shops and restaurants, the visually appealing floral profile lavender has yet to go completely mainstream, despite its ability to pair easily with a variety of flavor profiles. Currently considered crafty and artisan by chefs and food manufacturers, expect to see high growth of lavender products in coming years, especially across coffee, tea, and confection categories.
Featured Applications
Lavender Cold Brew Coffee
Lavender Truffle
9% ABV Lavender Lemon Drop Martini
Molasses
Molasses
Sweet brown flavors continue to peak consumer interest, as they provoke warmth, nostalgia and feelings of homemade goodness. Molasses, a familiar baking ingredient, is an anticipated emerging flavor with the category, intriguing consumers with its “pure” connotation and profile variety. Also pairing well in beverage and nutrition products, molasses is posed for cross-category success.
Featured applications
Molasses Sandwich Cookie
Molasses Oak Old Fashioned Mocktail
Taste for yourself!
Request a sample today by contacting your Synergy Flavors sales representative at (847) 487-1011 or contact us.
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